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Platform Features

Imagine a new world with more sports, more entertainment and more profit

Designed for scalability and performance, the PBS platform serves operators of all sizes, providing extraordinary customisation and unique selling points. By using the PBS technology platform, businesses can deliver more events and more markets more efficiently to their customer base. The current generation of our technology platform is the culmination of years of experience, having evolved through an environment of continuous innovation driven by our partners.


Some Facts: 

Risk Management and Odds Service

Playtech BGT Sports (PBS) have a dedicated in-house trading team who provide 24/7 bet monitoring 365 days a year. This service means that operators can rest assured in the knowledge that their money is safe from suspicious betting activities and fraud.

The PBS Risk Management service automatically divides markets and sports into a number of different tiers dependent on their level of risk. This means that each tier is assigned a stake limit and when this limit is reached, traders will be alerted and the market is automatically suspended until it has once again stabilised.

Operators can of course define their own limits and exceptions can be made for known ‘High Rollers‘ and popular markets such as the Premier League or Champions League.

Our trading team also have the ability to override settlements and they can regularly compile customer-specific risk reports for partners.


  • 24/7, 365 days a year dedicated coverage
  • Automated alerts in the event of suspicious activity or fraud
  • Odds automatically fluctuate and update based on market activity and betting trends
  • Ability to override settlements and compile customer-specific risk reports
  • Operators can use standard PBS limits or determine their own limits
Feeds and PBS Smart Pricing

PBS sources its content from market leading feed providers with a variety of pricing structures. Operators can decide which markets they would like to display and which set of prices they would like to offer their customers. This way, they can tailor the product effectively to the market demands of their particular territory.

The PBS Smart Pricing feature allows operators to modify existing odds to suit individual requirements. As a result, operators are able to provide a unique betting offer that is independent from their competitors. Odds can easily be adjusted on any level using the innovative centralised Trading Cockpit.

This allows operators to provide bespoke odds to cater for the demographics and circumstances of a particular environment, for example, better odds in highly competitive regions, and more moderate odds in areas with a lower competitive density.


  • Maximise profit by adjusting odds to local requirements (can even differ from shop to shop)
  • Stand out from your competitors and attract price-conscious punters with the best odds on the market
  • React efficiently to the key moments by adjusting odds for specific events up to the market level at just the right moment
  • Leading feed providers such as Betradar, Betgenius, Sporting Index, SiS, Manny Bernstein, XBnet and Touchbet
  • PBS’ powerful centralised Trading Cockpit tool allows operators to easily manage prices across all channels even down to single terminals:
  • This tool offers dynamic risk management and quick reaction to competition and fluctuations in the market.
  • It also allows operators to cater to an increasingly price-sensitive customer base.
PBS Instant Settlement

In an effort to settle tickets as early as possible and put an end to unnecessary delays, PBS has developed an efficient method to combine settlement information from various feeds. This allows PBS to settle pre-match bets as soon as the result is available in the live feed. This way, our customers can use this advantage to encourage cash recycling and reinvestment of winnings. Instant settlement is available for all core markets of PBS‘ pre-match football offer.


  • Faster settlement of pre-match tickets
  • Better user experience for punters
  • More turnover due to reinvested money
  • More competitive product
Early Cash Out

Early cash out for a higher profit margin

  • Early Cash Out is available across all Playtech BGT Sports (PBS) channels and it brings the online industry standard experience to the retail environment.
  • Configurable cash out algorithms provide a personalised product that is attractive to both operators and end-customers.
  • Offering punters the chance to cash out their bets early has proven to increase the turnover rate and therefore leads to a higher profit margin for the operator.
Payment Solutions
Content Management System (CMS)

Playtech BGT Sports (PBS) has created a powerful Content Management System (CMS) which allows operators to manage every aspect of their PBS products, using one centralised tool. The CMS is called ‘Apollo‘ and it is a web-based application which can be run on any browser. The key features of our Content Management System include the creation of promotions, bonuses and target group management.


Apollo enables operators to steer banners in real-time across all available channels. Each PBS product has multiple advertising areas which can be utilised for promotional activities and what is displayed here is controlled via the CMS.

The following features and promotional banner types are available in Apollo:

  • Clickable, deep-linked banners: Directly link to certain leagues or even specific events
  • Acca banners: Add predefined stakes and payout amounts to the betslip with a simple click on the promotion
  • Display the latest highest winning tickets to encourage your customers to stake more and place more bets
  • Localisation of promotions: Banners automatically updated whenever the language is switched by the user
  • Random Game promotion: Select specific games to be promoted within a Random Game promotion
  • Powerful display options: Save time editing banners and show dynamic web content instead

Bonus Offers

Alongside promotions, Apollo also offers operators the opportunity to create personalised bonuses such as free bets, acca insurance and money boost bonus. The operator can define all the terms of the bonuses, for example, on which conditions a bet shall qualify, or on which terms the bonus may be redeemed. Bonuses can be applied to certain sports, leagues, matches and even down to specific markets allowing the operator to push certain events and differentiate the offering from their competitors.

These are the main bonus types available:

  • UK Bet Type Concession: Popular in the UK and usually run in conjunction with bets such as Lucky 15s
  • Free Bet Bonus: Can be granted by means of a voucher for a free bet, forming part of promotional campaigns
  • Acca Insurance: Can be granted to players as a consolation prize, e.g. for a close miss in accumulator bets
  • Acca Money Boost Bonus: Boosts potential winnings on accumulator, system and multi-way bets meeting defined criteria and therefore increases operators’ margins with high combinations

Target Groups

Target Groups allow promotions and bonuses to be tailored to certain areas, shops and even terminals based on the betting habits of particular customers. Operators can tailor specific campaigns not only to certain areas but also to certain sports, leagues, single events or customer card owners exclusively.